Twitter Markup

Twitter Cards are around for some time now and I recently wondered how commonly used they are?

There is a nice blog post on Blogger on how to integrate them there but clearly there should be ways for e.g. newspapers to promote their reports by providing summaries and a main image and author information that is not @Twitter specific?  Microformats and schema.org to the rescue?

What does Google do? It seems that JSON-LD is the recommended format.

How would a Twitter Card look in JSON-LD?

Twitter Cards or Rich Cards or @w3c Cards?

Time to standardize!